The brand will set up a large stand to also participate in the commercial space.
For the second year in a row, Rome’s tennis Masters 1000 has opened with Joma as its official technical sponsor. The Internazionali BNL d’Italia brings together the world’s best players at the Foro Italico Romano and it is one of the most prestigious tournaments on clay. For this reason, the Masters 1000 yet again brings the brand the greatest visibility in tennis in its history.
Joma dresses the prestigious event’s ball boys, ball girls and staff in high quality technical material which is rich in technology. In addition, it has an over 250 m2 commercial stand, where tennis and padel fans can discover and acquire the brand’s new trends in the sports market. Joma’s products are internationally recognized for their technological qualities which are applied to all the items on sale.
The Spring-Summer 2023 textile and footwear collection, the official collection of the Italian Tennis and Padel Federation (also a member of #JomaTeam) and the ACE PRO ROME shoe, inspired by the colours of the Italian flag, are particularly worth noting.
Likewise, Joma’s presence in Rome is reinforced with the participation of multiple #JomaPlayers, such as Pablo Carreño and Marcel Granollers. In short, Joma continues to be unstoppable in world tennis thanks to the recognition of its products throughout the European continent and around the world.