During the Davis Cup Final, the brand will have a huge presence thanks to its federations and individual classified players, as well as the technical team sporting Joma apparel.
From November 21 to 26, Málaga is hosting the Davis Cup Final, the biggest annual sports event, where more than one hundred national teams have participated and only the top eight have qualified. Among them, there are two #JomaTeam. Italy and Serbia will compete in the finals at the José María Martín Carpena Sports Palace, with the possibility of becoming one of the winners of the “Ensaladera” trophy. On the other hand, Thomas Macháč will be the #JomaPlayer representing the Czech Republic in Málaga.
This final phase of the tournament puts the finishing touch to a long day of matches where the brand enjoyed a wide range of sponsorships. In the Group Stage, already having three federations and three players, positioning Joma at the forefront of international high-level tennis.
Joma has created an exclusive collection for the technical team
In fact, their notoriety reached its peak this edition after reaching a previous agreement, by which Joma became the Official Technical Provider of this stage. The agreement set up for all ball boys/girls, staff, and referees to wear the famous J, even since the Group Stages.
For the occasion, a collection of personalized products was created, capturing the latest trends in sports fashion, and fusing them with the quality and technology that characterize Joma’s product. Polo shirts, jackets, caps, or shirts make up the collection for the Davis Cup. For example, it is worth mentioning that the ball boys’/girls’ shirt is made of lightweight high-performance fabric and adorned with a stunning print on the sleeves.
In short, it is an excellent opportunity for the Spanish brand to strengthen its growing position in tennis, showcasing its power on a global stage like the Davis Cup.