The prestigious sports brand and the Mexican team will join forces for the coming season.
Joma and Atlante FC have reached an agreement for the brand to become the new official technical sports sponsor of the Mexican club. With this new collaboration, all the sports equipment and the concentration of the club’s categories will be supplied by Joma.
The Potros de Hierro club has placed its trust in Joma, a Spanish company recognised for its tradition and prestige, and which is a reference on a national and international level. This new contract will be the beginning of a beneficial relationship for both parties as Joma will bring Atlante FC’s image to the over 120 countries where it has a commercial presence and expand its range of international sponsorships. Meanwhile, at Atlante FC it will strengthen its commercial image.
Atlante FC is a Mexican football team, founded in the Roma colony of Mexico City in 1918. Currently, it plays in the Expansion League, although it has just obtained the certificate to ascend to the MX league. Among its achievements, it has been three-time champion of the Copa México, twice in the Champion of Champions tournament and five times in the Major League, among others.
From now on, Joma and Atlante FC will work hand-in-hand and the brand will accompany the team in all that it still has to achieve. The new equipment will be announced soon.
Joma in football
Joma produces clothing and equipment for all mainstream sports disciplines. In terms of football, it sponsors more than 300 professional teams around the world and enjoys great prominence in the highest international categories, in addition to the World Cup. Spanish teams such as Villarreal CF (two-time League Championship semi-finalists), Getafe CF and CD Leganés are currently equipped by Joma. Outside Spain, notable clubs include Atalanta BC, ACF Swansea, Norwich City, RSC Anderlecht, TSG Hoffenheim, Le Havre and also the Croatian HNK Rijeka. The national teams of Ukraine, Romania, Cuba and Honduras, among others, are also Joma sponsors.