Leading Spanish sports brand, Joma have opened a new brand store in Asunción, Paraguay to satisfy the demand of a growing number of customers and deliver the brand experience to a new, vibrant sporting audience.
The Shopping El Sol centre is a bustling retail centre in the capital city of Paraguay and has enjoyed considerable investment in it’s development over the past few years.
The new Joma store has over 70m2 floor space and is yet another step towards the brands goal of creating exclusive marketing spaces for its growing range of sports products; another chance for the brand to offer exclusivity and different choices.