Joma fills the streets again in the Paris 20k

Joma fills the streets again in the Paris 20k

As every year, the Paris 20k was celebrated, already hosting its XLV edition. Joma has repeated as its official sponsor, providing footwear and official race shirt.

Last Sunday, October 8th, the streets of the French capital once again hosted the traditional Paris 20k, the most attractive popular race in the French capital in its XLV edition. In addition to the thousands of runners in the physical race, a virtual edition also took place, making this edition a global event.

Joma, as official sponsor of the Paris 20k, had a great presence through its technical shirts made exclusively for the occasion. They also had the new edition of the running shoes for the race. Participants were able to pick up both products at the runner’s fair. There, Joma set up a large sales stand of 100 m2, where attendees could also get to know and purchase the complete running collection.

Joma’s personalized products

Once again, the runners passed through the most emblematic places in the city of Paris wearing Joma products. The official shoes and shirt for the Paris 20k filled the streets with yellow, with the new exclusive models. In the case of footwear, for the XLV edition, the R.2000 model was chosen, the most comfortable and complete from Joma, with a design inspired by urban art.

Joma athlete Hicham Sigueni, 5th in the Paris 20k

Moroccan Olympic athlete Hicham Sigueni, who belongs to the #JomaTeam, finished in fifth position in the Paris 20k. With a time of 0:57:52, crossing the finish line leaving a great presence in the race. He is one of the great talents of Moroccan athletics in the last decade, who has trusted Joma to be his official technical sponsor.