Joma, as technical sponsor of Villarreal CF, presents the official shirt for the 2017/2018 season.

Joma, as technical sponsor of Villarreal CF, presents the official shirt for the 2017/2018 season.

Joma has created a shirt that preserves the identity of Villarreal CF using the colour yellow as the main feature. It is designed with a new fitting providing greater adjustment to prevent pulling and enhance the player’s comfort. The new shirt stands out for its two-tone polo collar, yellow on the outside and contrasting blue on the inside.

Different details have been added providing excellent quality and fit to the new Villarreal CF shirt, such as the use of three different fabrics, the most characteristic being the main one, polyester (with a new weave or an avant-garde design) including bamboo, whose natural properties increase the player’s comfort and perspiration.

The “Yellow Submarine”’s new shirt counts with a new Mesh on the sides, shoulders and underarms, with a new design enhancing and increasing breathability. Furthermore, the Villarreal CF players and their fans can enjoy a fully-personalised shirt: the team’s initial on the back and on the inside of the front part the word “Endavant” has been printed.

“Villarreal CF badges”

Joma launches “Villarreal CF badges” to customise your team shirt and show off the kind of fan you are.

80 fans from 20 international football teams star in the new global campaign launching the new 2017/18 season kits.

Since 1965 Joma has sponsored hundreds of professional football teams from the best leagues in the world, and it was time to join them together to launch a worldwide campaign revealing a universal truth: no two fans are alike.

Video Link: https://www.youtube.com/watch?v=97_XZ3YHMx0