Inspired by the architecture and spirit of the Pink City, this special edition combines innovation and design to pay tribute to the Toulouse Marathon
The brand continues to unveil its new special editions of running shoes. Now it’s Toulouse’s turn, with the launch of its high-end R-2000 model customized for the Toulouse Métropole Run Experience 2025.
On November 2, the city will host this iconic race, with Joma as the official technical sponsor of the event, renowned for its unique atmosphere and urban route that showcases the architectural beauty of the Pink City.
Through this collaboration, Joma reinforces its commitment to sport and to events that merge history, culture, and performance. The new R-2000 x Toulouse Métropole Run Experience features state-of-the-art technology and lab-tested materials, guaranteeing maximum performance and comfort for runners participating in one of Europe’s most inspiring marathons.
Special Edition R-2000 x Toulouse Métropole Run Experience
Inspired by the energy and spirit of the Toulouse Marathon, the new R-2000 celebrates the Pink City, nicknamed for its unique terracotta brick architecture. This exclusive model combines design and technology to pay tribute to a city that unites history, innovation, and sport. Every detail reflects the essence of the Toulouse Métropole Run Experience, reinterpreting its identity in a shoe designed for runners driven by passion and the urban character of Toulouse.
Advanced Technology and Laboratory Testing
The R-2000 has been rigorously lab-tested to ensure reliability, durability, and maximum performance. Every component has been evaluated under extreme impact, torsion, and wear conditions, ensuring the shoes maintain their performance in any course or racing situation.
With a 10 mm drop and the incorporation of the FLY REACTIVE system in the rear of the midsole, these shoes propel the runner, “forcing” them to go faster. This technology consists of an ultra-light material that quickly regains its shape, optimizing reactivity and providing excellent energy return.
Additionally, the upper is made of very light and breathable technical mesh thanks to the VTS ventilation system. It also features the JOMA SPORTECH thermo-sealed fitting system, eliminating friction zones. Finally, the outsole is made of DURABILITY rubber to withstand asphalt abrasion.