Joma Turns Clay into Innovation with Its New Competition Collection

Joma Turns Clay into Innovation with Its New Competition Collection

The most intense stretch of the tennis season kicks off with the Mutua Madrid Open, as Joma athletes take control of the court in the new clay-orange collection

Every slide by a Joma player on clay leaves a lasting mark. With the arrival of the Mutua Madrid Open, the brand has chosen this moment to launch a new edition of its competition collection inspired by the clay court. Elite players such as Mariano Navone, Pablo Carreño, Viktoriya Tomova, Camilo Ugo Carabelli, Magda Linette, Pedro Martínez, Marie Bouzková, and Tomáš Macháč are already wearing it in Madrid.

This collection, distinguished by its signature clay-orange color, is both a tribute to the classic tennis aesthetic and a showcase of cutting-edge textile and footwear technology for high-performance play. Each garment is crafted with technical, ultra-lightweight, and breathable fabrics, designed to meet the demands of high-intensity matches.

Technology and Design at the Service of the Game

With this line, Joma delivers high-quality equipment while establishing a strong visual identity to represent the brand throughout the clay-court season.

The Challenge garments, in particular, provide freedom of movement, breathability, and durability—allowing players to stay fully focused on their performance. Their lightweight, stretchable fabrics ensure a perfect fit and rapid sweat absorption. Key technologies include the Micro-Mesh System and laser-cut perforations, strategically placed in high-sweat areas to help maintain a consistent body temperature. The apparel also features systems designed to reduce chafing and enhance comfort, such as Flatlock seams and laser-cut finishing.

Footwear Engineered for Every Surface

Recognizing the unique demands of each court, Joma equips its athletes with footwear tailored to every surface—clay included. Its clay-specific models feature specially developed outsoles that enable controlled, secure sliding on this terrain. Enhanced stability systems and reinforced heel counters help prevent injuries efficiently—an advantage felt from the very first step.

Ultimately, in the months ahead, players will feel as though they are wearing the clay itself — a collection that embodies both a symbol and a statement of intent.