On the occasion of the Maratona do Porto 2024, the brand launches the special edition of its R-1000 sneaker with CARBON PLATE technology. The elegant design in black and gold pays tribute to the iconic tiles that give the city its own identity.
Joma, a leading brand in footwear and sports equipment, is pleased to announce the launch of the official sneakers for the Maratona do Porto, the prestigious race that runs through the streets of one of the most beautiful cities in Europe. The R-1000 model, specially designed for this competition, stands out for its carbon plate and maximum reactivity, offering exceptional performance for runners looking to push their limits.
The sneakers have been carefully designed for the event. They stand out for their elegant color combination and deep connection to the local culture. The black upper with gold details incorporates motifs inspired by the iconic tiles typical of Porto, a symbol of the city’s rich artistic tradition. This design pays tribute to the history and architecture that define Porto, capturing its essence completely.
In fact, during the 20th edition of the Porto Marathon, participants will pass through the most emblematic places of the Portuguese city during the route. And they will do so with the new exclusive sneaker on November 3rd, 2024. The route, along the banks of the Douro River and the Atlantic Ocean, once again merges culture and sport.
Advanced technology to achieve maximum performance
The high-end R-1000 shoe features a more flexible and lower density plate, ideal for experienced runners looking to improve their performance without sacrificing comfort. Its less aggressive and more stable design makes it a perfect choice for training and competing.
More specifically, the CARBON PLATE carbon fiber plate has a less “aggressive” curvature, and together with the FLY REACTIVE technology of the midsole, and its 7 mm drop, they achieve superior reactivity, while absorbing impacts.
As for the upper, it is made of technical mesh, very light and breathable. The VTS ventilation system regulates the foot temperature to keep it constant even in the most extreme moments. On the other hand, the thermosealed adjustment system JOMA SPORTECH is located in those areas where more support is needed. Together with the ergonomic collar, they provide a comfortable fit.
Finally, the sole is made of high-quality DURABILITY rubber with resistance to abrasion on asphalt. It has been placed in the parts that have the most contact with the ground to maintain its lightness intact; they weigh only 240 grams.