The collaboration between Joma and David de Gea marks the beginning of a new stage in which the brand aims to strengthen its positioning and further consolidate itself as a benchmark in football.
Success is synonymous with effort, with a job well done and the determination to keep moving forward even when not everything goes your way. These are the values that have defined Joma since its creation six decades ago, and they are the same values that connect the brand with David de Gea as they announce their new partnership.
The arrival of the Spanish goalkeeper, one of the most recognized names in international football, represents a key step in this evolution. De Gea will also be the face of the new Striker boot, a model with which Joma takes a qualitative leap in professional football footwear.
A brand linked to football
Joma’s history in football speaks for itself, and today it writes a new chapter. Since its foundation in 1965 in Portillo de Toledo, the sport has been deeply embedded in the brand’s DNA, breaking barriers and equipping clubs, national teams, and players around the world.
Throughout its journey, Joma has developed products designed to meet the real demands of the game, building a strong presence in this discipline. It is enough to look back to recall how the brand revolutionized the footwear sector with the introduction of “Color in football”, breaking traditional codes and leaving a lasting mark that still endures.
“Work in silence. Let success make the noise”: a shared philosophy
The collaboration between Joma and David de Gea is based on a shared idea: consistent work as the foundation of success. Throughout his career, the goalkeeper has prioritized preparation and continuous improvement to maintain his competitive level.
This same approach has guided Joma in recent years, focusing on research, product testing, and technical optimization with a clear goal: to continue evolving its proposal for elite football, now represented by David de Gea alongside the new Striker boot.
Striker: features of a high-performance football boot
The Striker boot is the result of a rigorous and progressive technical development process by Joma. It is designed for players seeking high performance, speed, and precision, incorporating advanced materials and solutions tailored to the professional game.
Its key features include:
- Next-generation microfiber for greater lightness and durability
- Seamless One Piece design to reduce friction and improve ball contact
- Sock System for an ergonomic, comfortable, and breathable fit
- Synthetic fiber outsole for enhanced stability, traction, and responsiveness
These features make the Striker an optimized option for high-level competitive football.
