“The aim is to improve performance, prevent injuries, and provide a more comfortable and natural running experience for each runner.”
Joma, a leader in innovation and sports technology, has a line of running shoes with a last specifically designed for women, a collection that perfectly adapts to the biomechanical needs and characteristics of the female stride. This is a way to underline the commitment of the Spanish brand to offer products that optimize performance and comfort, addressing key differences like this, which can be decisive when running.
In this way, Joma distances itself from other brands that manufacture women’s shoes derived from adaptations of men’s models, one of the main reasons why the flexibility and support needed for the female arch when stepping are not fully covered.
Adaptation to the running stride of female runners
Running shoes with a last designed exclusively for the anatomy of the female foot is the solution that the brand has adopted to address this lack of diversity. To achieve this, the research and development team has relied on biomechanical studies that demonstrate fundamental differences between the strides of men and women. Scientific knowledge of anatomy is essential, and to achieve perfection, these improvements have been tested with the collaboration of athletes from the brand, who have refined each design.
More specifically, these are the key differences that Joma has considered:
- Foot structure: In general, women’s feet tend to be narrower in the heel and wider in the front, which requires a snugger last and a design that adapts to these proportions.
- Q angle: Women tend to have a greater “Q angle” (the inclination of the femur towards the knees), which means that the shoe must offer greater stability and support in specific areas of the arch and heel to avoid the risk of injuries.
- Body weight and cushioning: Given that, on average, women have less body mass than men, Joma’s new line includes lighter cushioning to improve impact absorption without overloading the stride.
In short, Joma’s objective with this line is to improve performance, prevent injuries, and offer a more comfortable and natural running experience for each runner, from the most experienced level to the amateur runner. Mixed models like Storm Viper, Supercross, or Líder already incorporate these changes and offer a superior experience.