The Spanish brand becomes one of the official sponsors of the National Pickleball Circuit for the next three seasons.
Pickle Pro Tour, the competition set to mark a turning point in the professionalization of pickleball in Spain, and Joma, the renowned Spanish sports brand, have reached a sponsorship agreement that will make Joma the Official Footwear of the circuit through the end of 2027.
This strategic agreement reinforces both entities’ commitment to the growth of pickleball in Spain—a rapidly expanding sport that already has thousands of fans and athletes nationwide.
Exclusive Joma Footwear for Pickle Pro Tour
As part of this partnership, Joma will launch an exclusive footwear collection featuring several models specifically designed for the circuit. These will combine high-performance technology, comfort, and innovative design—key aspects of Joma’s pickleball shoes.
The first Pickle Pro Tour event will take place in Málaga from June 18 to 21, where the new and striking official product will be unveiled.
About Joma Sport Pickleball
Joma’s entry into pickleball has been bold and strategic, centered around sponsorship. The brand already supports professional athletes such as Jesús Campos, Spain’s No. 1; Tina Pisnik, player in the U.S. Major League Pickleball; and prestigious international teams like the Texas Ranchers.
It is also the official sponsor of the MAPFRE Spanish Pickleball Championship, in which it debuted in 2024 with great participation and attendance success. The event was organized by the Royal Spanish Tennis Federation, also sponsored by Joma, which recently incorporated the Pickleball Committee as one of the disciplines under its responsibility.
In short, Joma’s entry into pickleball has strengthened its position as one of the most dynamic and versatile sports brands internationally. This move represents a long-term commitment to one of the fastest-growing sports in recent years. A clear demonstration of that commitment is this new partnership with Pickle Pro Tour.