Joma continues to strengthen its presence in Latin America with the opening of a new store in Peru, consolidating its growth in the country and its closeness to the local sports community.
On this occasion, the brand is inaugurating a new point of sale in the Mall Aventura Santa Anita shopping center, thus expanding its retail network across Peruvian territory and making its collections more accessible to an increasingly broad audience.
An opening that celebrates effort and consistency
The inauguration of this new store was experienced as a special event, marked by energy, sport, and the values that define Joma: effort, consistency, and self-improvement.
The opening highlighted every athlete’s journey, from small day-to-day progress to major achievements, reinforcing the brand’s connection with those who experience sport as part of their lifestyle.
A new space to discover the Joma universe
Located on the second floor of Mall Aventura Santa Anita, the store has been designed to offer a complete brand experience.
Customers can find a wide selection of products including footwear, apparel, and sports accessories designed for disciplines such as running, football, padel, and training. All of this aims to support every athlete in their daily life, regardless of their level or discipline.
In addition, this new space allows visitors to explore up close the technologies and materials that characterize Joma, designed to deliver performance, comfort, and durability in every use.
Peru, a key market
This opening represents another step in consolidating Joma in Peru, a strategic market within its growth in Latin America.
The brand continues to focus on expanding its physical presence in the region, strengthening its bond with consumers and bringing sport closer to more people. With each new store, Joma not only expands its commercial network but also its commitment to the development of sport.
Increasingly closer to the athlete
With this new store in Santa Anita, Joma reaffirms its commitment to continue growing internationally and to be increasingly closer to its customers.
One more step in its mission to accompany athletes at every stage, offering products that combine innovation, quality, and design, and celebrating progress in every training session.