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Joma starts manufacturing sport shoe wear with just eight employees.
Joma Sport S.A. is officially set. Joma builds its first 500 sqm. plant and increase its staff up to 20. The first manual assembly line is installed.
The second plant of around 2,000 sqm. is inaugurated. Its staff continues to grow up to 70 employees. Joma acquires two new semiautomatic assembly lines. Joma exhibits for first time in ISPO trade show in Munich.
The new shoe suspension system (CPC Control Press Chamber) is developed. Joma creates a new line of football boots using this technology. On other hand, Joma signs his first two sponsorship contract with Martín Vázquez (Real Madrid football player) and Francisco (Sevilla F. C. football player). In addition, a new third factory is inaugurated, which is currently Joma’s head office. With this new space, Joma counts with 65,000 sqm., three automatic lines and more than 300 employees.
Joma sponsors Emilio Butragueño (Real Madrid football player) and Txiqui Beguiristáin (F.C. Barcelona football player).
The professional athletics team hires José Luis González, world record man of 1500 meters. The footballer Alfonso Pérez joins Joma.
Joma becomes leader in selling football boots.
Fermín Cacho achieves Olympic Gold in 1500 meters in the Barcelona Olympic Games. On the very same Olympic Games, Alfonso reaches the Gold Medal with the Football Selection.
Joma opens a subsidiary company in Mexico, in the city of Celaya.
It sponsors the local team where Emilio Butragueño plays.
Joma launches its campaign THE COLOUR IN FOOTBALL and shook the world football boot market up. Alfonso wears white boots, Morientes surprises with the red ones.
A subsidiary company in San Diego, USA, is created: Joma USA Inc.
The quality of Joma’s sponsored teams keeps on growing: Sevilla F.C., Costa Rica National Selection and Honduras National Selection join Joma. A subsidiary company in China is created.
Joma opens a subsidiary company in Italy. Costa Rica Football Selection plays in Japan and Korea World Cup. The Deportivo de La Coruña team wins the Copa del Rey (King’s Cup). ONCE cycling team signs with Joma.
Three new subsidiaries companies were created (Joma UK, Joma Latinoamerica in Panama and Joma Brazil) finishing the map of Joma’s subsidiaries around the world. The athlete Juan Carlos de la Ossa wins the first Word Cross Tournament.
Seville F.C. is named the best team in the world by the IFFHS after winning two UEFA cups, a Spanish super cup, a European super cup and a Copa del Rey (King’s Cup). Kanouté signs a sponsorship deal with Joma.
Joma enters the Leading Brands of Spain Forum.
Facilities are changed due to the logistic development of the company. Its storage capacity is increased and the service’s efficacy is improved in terms of quality.
Joma signs a sponsorship deal with Valencia C.F., considered one of the best Spanish Football teams.
Joma dominates the equipment market of Spain with more than 50% of market share.
Juani Mieres, best world paddle player, joins Joma.
The Honduras’s Selection plays its second World Cup. Joma’s sponsored ES Setif brings this trademark to its first FIFA Club World Cup. An Order Classification System is integrated into the Toledo logistic centre with a capacity of up to 30,000 units per hour.
Joma Sport and the Spanish Olympic Committee join forces and Joma becomes the sponsor of the main Sport entity in Spain. Furthermore, Joma sponsors the Olympic Committees of Portugal, Mexico, Bulgaria, Moldova, Andorra and Malta in Rio de Janeiro Olympic Games.
The Olympics have been the most important sporting event of 2016. Joma did not miss the appointment and became one of the sports brands with more presence in Rio de Janeiro. The Spanish brand sponsored 9 Olympic Committees, such as Spain, Mexico or Portugal, and 18 federations or sports disciplines, such as the selection of handball in Croatia, rugby teams in Spain, the national soccer team of Honduras or federations of athletics as Important as the Spanish, Moroccan or Mexican.
Of all the athletes who participated in Rio, more than 10% dressed Joma.
A visibility and notoriety that has had a huge positive effect for the company and that have placed the brand before one of the most important moments in its history.
For the first time in its 50 years, Joma has participated in one of the most prestigious soccer competitions with the sponsorship of the Romania Selection and has done it through the front door, inaugurating the competition against the host team, France. The match was seen by 200 million people.
In 2016 Joma announces the signing of Swansea City AFC, which marks the debut of the Spanish brand in one of the strongest soccer leagues and with greater visibility worldwide. In addition, Joma has signed the Villarreal CF reinforcing the presence of the brand worldwide.