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Where European beauty and originality combine.

As official technical sponsor of Unione Calcio Sampdoria, Joma was delighted to launch the clubs 2016/17 kits recently. Featuring home, away and third as well as goalkeeper kits, the collection also includes full technical training and leisure ranges and will be worn by the club for its Serie A campaign which kicks off on Sunday August 21st at Empoli.

The home shirt pays homage to the famous Sampdoria history; a beautifully crafted design featuring a distinctive blue body with horizontal white, red and black lines across the chest. A unique v-neck collar design with anti-tear seams increases durability and sits between elasticated shoulder panels and ribbed sleeves which enhance fit and reduce the chances of being grabbed by opponents.

Both of the equally impressive away shirts continue the high quality design and manufacturing characteristics that Joma is world renowned for. One is a golden yellow fabric colour with vertical blue, white and red lines running down the right hand side of the body while the other is a pristine white material with subtle detailing to the arms and collar. Each shirt includes subtle, beautifully considered details such as the exquisite woven club crest, proudly positioned on the upper left chest area, prestigious Scudetto badge, finely embroidered in the centre of the horizontal lines on the front and the UC Sampdoria name applied to the upper back area. Finally, the words ‘Only Sampdoria' are charmingly crafted into the inside neck tape.

Many of the official Unione Calico Sampdoria technical garments feature Dry MX, Joma’s own advanced fabric technology. Dry MX is a micro-porous membrane which draws moisture away from the skin and through the lightweight fabric to evaporate. Antibacterial mesh fabric panels under each arm allow air to circulate around the body, offering comfort and allowing the player to concentrate on his performance.