{"id":71395,"date":"2024-03-04T11:48:22","date_gmt":"2024-03-04T11:48:22","guid":{"rendered":"https:\/\/www.joma-sport.com\/blog\/?p=71395"},"modified":"2024-03-04T15:04:38","modified_gmt":"2024-03-04T15:04:38","slug":"joma-expande-su-imagen-de-marca-en-oriente-medio","status":"publish","type":"post","link":"https:\/\/www.joma-sport.com\/blog\/joma-expande-su-imagen-de-marca-en-oriente-medio\/","title":{"rendered":"Joma expande su imagen de marca en Oriente Medio"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"71395\" class=\"elementor elementor-71395\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-16f3f98 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"16f3f98\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-aa52efa\" data-id=\"aa52efa\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5110fe5 elementor-widget elementor-widget-text-editor\" data-id=\"5110fe5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<h2 style=\"text-align: justify;\">La marca espa\u00f1ola celebr\u00f3 el evento Joma World Premiere, celebrado el pasado febrero en el famoso hotel Address Sky View, donde expuso ante asistentes de m\u00e1s de 15 pa\u00edses las novedades de la colecci\u00f3n Fall-Winter 2024.<\/h2><p style=\"text-align: justify;\">La marca deportiva espa\u00f1ola expuso las novedades de su cat\u00e1logo en un evento celebrado en el emblem\u00e1tico <strong>hotel Address Sky View<\/strong> en el coraz\u00f3n de Dub\u00e1i. Los d\u00edas 20, 21 y 22 de febrero <strong>65 empresas de 15 pa\u00edses<\/strong> diferentes acudieron a esta importante cita, entre los que se encontraron Emiratos \u00c1rabes, Arabia Saudita, Catar, Kuwait, Bahr\u00e9in, Om\u00e1n, La India, Pakist\u00e1n, Bangladesh, Azerbaiy\u00e1n, Irak, El L\u00edbano, Egipto, Sud\u00e1frica y las Islas Maldivas.<\/p><p style=\"text-align: justify;\">All\u00ed, Joma tuvo la ocasi\u00f3n de presentar sus colecciones de<strong><a href=\"https:\/\/www.joma-sport.com\/es_ES\/hombre\/calzado-hombre\/\" target=\"_blank\" rel=\"noopener\"> calzado<\/a>, <a href=\"https:\/\/www.joma-sport.com\/es_ES\/hombre\/ropa-hombre\/\" target=\"_blank\" rel=\"noopener\">textil<\/a> y <a href=\"https:\/\/www.joma-sport.com\/es_ES\/hombre\/accesorios\/\" target=\"_blank\" rel=\"noopener\">accesorios<\/a> de la temporada Fall-Winter 2024<\/strong> en deportes como el <a href=\"https:\/\/www.joma-sport.com\/es_ES\/deporte\/futbol\/\" target=\"_blank\" rel=\"noopener\">f\u00fatbol<\/a>, el <a href=\"https:\/\/www.joma-sport.com\/es_ES\/deporte\/futbol-sala\/\" target=\"_blank\" rel=\"noopener\">f\u00fatbol sala<\/a>, el <a href=\"https:\/\/www.joma-sport.com\/es_ES\/deporte\/tenis\/\" target=\"_blank\" rel=\"noopener\">tenis<\/a>, el <a href=\"https:\/\/www.joma-sport.com\/es_ES\/deporte\/padel\/\" target=\"_blank\" rel=\"noopener\">p\u00e1del<\/a>, el pickleball, el <a href=\"https:\/\/www.joma-sport.com\/es_ES\/deporte\/running\/\" target=\"_blank\" rel=\"noopener\">running<\/a> y el <a href=\"https:\/\/www.joma-sport.com\/es_ES\/deporte\/trail-running\/\" target=\"_blank\" rel=\"noopener\">trail<\/a>, adem\u00e1s de la parte casual. Esto supuso una gran oportunidad para elevar su imagen de marca en la zona de Oriente Pr\u00f3ximo, utilizando la cita como un gran escaparate para mostrar e informar a los clientes de las <strong>\u00faltimas novedades en cuanto a dise\u00f1o y tecnolog\u00edas<\/strong>. Asimismo, se impartieron sesiones formativas sobre producto al personal de tiendas de distintas cadenas que colaboran con Joma para que sean capaces de conocerlo a fondo.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d6d332f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d6d332f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-bfaa9f7\" data-id=\"bfaa9f7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2e6cbd5 elementor-arrows-position-inside elementor-pagination-position-outside elementor-widget elementor-widget-image-carousel\" data-id=\"2e6cbd5\" data-element_type=\"widget\" data-settings=\"{&quot;navigation&quot;:&quot;both&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-widget-image-carousel .swiper,.elementor-widget-image-carousel .swiper-container{position:static}.elementor-widget-image-carousel .swiper-container .swiper-slide figure,.elementor-widget-image-carousel .swiper .swiper-slide figure{line-height:inherit}.elementor-widget-image-carousel .swiper-slide{text-align:center}.elementor-image-carousel-wrapper:not(.swiper-container-initialized):not(.swiper-initialized) .swiper-slide{max-width:calc(100% \/ var(--e-image-carousel-slides-to-show, 3))}<\/style>\t\t<div class=\"elementor-image-carousel-wrapper swiper\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 de 10\"><a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"2e6cbd5\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NzEzOTYsInVybCI6ZmFsc2UsInNsaWRlc2hvdyI6IjJlNmNiZDUifQ%3D%3D\" href=\"https:\/\/www.joma-sport.com\/es_ES\/hombre\/ropa-hombre\/\" target=\"_blank\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.joma-sport.com\/blog\/wp-content\/uploads\/2024\/03\/SHOWROOM-1.jpeg\" alt=\"\" \/><\/figure><\/a><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 de 10\"><a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"2e6cbd5\" data-elementor-lightbox-title=\"SHOWROOM 2\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NzE0MDUsInVybCI6Imh0dHBzOlwvXC93d3cuam9tYS1zcG9ydC5jb21cL2Jsb2dcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjRcLzAzXC9TSE9XUk9PTS0yLmpwZWciLCJzbGlkZXNob3ciOiIyZTZjYmQ1In0%3D\" href=\"https:\/\/www.joma-sport.com\/es_ES\/hombre\/ropa-hombre\/\" target=\"_blank\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.joma-sport.com\/blog\/wp-content\/uploads\/2024\/03\/SHOWROOM-2-150x150.jpeg\" alt=\"SHOWROOM 2\" \/><\/figure><\/a><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 de 10\"><a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"2e6cbd5\" data-elementor-lightbox-title=\"SHOWROOM 3\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NzE0MTQsInVybCI6Imh0dHBzOlwvXC93d3cuam9tYS1zcG9ydC5jb21cL2Jsb2dcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjRcLzAzXC9TSE9XUk9PTS0zLmpwZWciLCJzbGlkZXNob3ciOiIyZTZjYmQ1In0%3D\" href=\"https:\/\/www.joma-sport.com\/es_ES\/hombre\/ropa-hombre\/\" target=\"_blank\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.joma-sport.com\/blog\/wp-content\/uploads\/2024\/03\/SHOWROOM-3-150x150.jpeg\" alt=\"SHOWROOM 3\" \/><\/figure><\/a><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"4 de 10\"><a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"2e6cbd5\" data-elementor-lightbox-title=\"SHOWROOM 4\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NzE0MjMsInVybCI6Imh0dHBzOlwvXC93d3cuam9tYS1zcG9ydC5jb21cL2Jsb2dcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjRcLzAzXC9TSE9XUk9PTS00LmpwZWciLCJzbGlkZXNob3ciOiIyZTZjYmQ1In0%3D\" href=\"https:\/\/www.joma-sport.com\/es_ES\/hombre\/ropa-hombre\/\" target=\"_blank\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.joma-sport.com\/blog\/wp-content\/uploads\/2024\/03\/SHOWROOM-4-150x150.jpeg\" alt=\"SHOWROOM 4\" \/><\/figure><\/a><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"5 de 10\"><a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"2e6cbd5\" data-elementor-lightbox-title=\"SHOWROOM 5\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NzE0MzIsInVybCI6Imh0dHBzOlwvXC93d3cuam9tYS1zcG9ydC5jb21cL2Jsb2dcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjRcLzAzXC9TSE9XUk9PTS01LmpwZWciLCJzbGlkZXNob3ciOiIyZTZjYmQ1In0%3D\" href=\"https:\/\/www.joma-sport.com\/es_ES\/hombre\/ropa-hombre\/\" target=\"_blank\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.joma-sport.com\/blog\/wp-content\/uploads\/2024\/03\/SHOWROOM-5-150x150.jpeg\" alt=\"SHOWROOM 5\" \/><\/figure><\/a><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"6 de 10\"><a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"2e6cbd5\" data-elementor-lightbox-title=\"SHOWROOM 6\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NzE0NDEsInVybCI6Imh0dHBzOlwvXC93d3cuam9tYS1zcG9ydC5jb21cL2Jsb2dcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjRcLzAzXC9TSE9XUk9PTS02LmpwZWciLCJzbGlkZXNob3ciOiIyZTZjYmQ1In0%3D\" href=\"https:\/\/www.joma-sport.com\/es_ES\/hombre\/ropa-hombre\/\" target=\"_blank\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.joma-sport.com\/blog\/wp-content\/uploads\/2024\/03\/SHOWROOM-6-150x150.jpeg\" alt=\"SHOWROOM 6\" \/><\/figure><\/a><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"7 de 10\"><a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"2e6cbd5\" data-elementor-lightbox-title=\"SHOWROOM 7\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NzE0NTAsInVybCI6Imh0dHBzOlwvXC93d3cuam9tYS1zcG9ydC5jb21cL2Jsb2dcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjRcLzAzXC9TSE9XUk9PTS03LmpwZWciLCJzbGlkZXNob3ciOiIyZTZjYmQ1In0%3D\" href=\"https:\/\/www.joma-sport.com\/es_ES\/hombre\/ropa-hombre\/\" target=\"_blank\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.joma-sport.com\/blog\/wp-content\/uploads\/2024\/03\/SHOWROOM-7-150x150.jpeg\" alt=\"SHOWROOM 7\" \/><\/figure><\/a><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"8 de 10\"><a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"2e6cbd5\" data-elementor-lightbox-title=\"018A4258\" 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data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NzE0OTEsInVybCI6Imh0dHBzOlwvXC93d3cuam9tYS1zcG9ydC5jb21cL2Jsb2dcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjRcLzAzXC8wMThBNDkzNS1zY2FsZWQuanBnIiwic2xpZGVzaG93IjoiMmU2Y2JkNSJ9\" href=\"https:\/\/www.joma-sport.com\/es_ES\/hombre\/ropa-hombre\/\" target=\"_blank\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.joma-sport.com\/blog\/wp-content\/uploads\/2024\/03\/018A4935-150x150.jpg\" alt=\"018A4935\" \/><\/figure><\/a><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"10 de 10\"><a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"2e6cbd5\" data-elementor-lightbox-title=\"018A5613\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NzE1MzYsInVybCI6Imh0dHBzOlwvXC93d3cuam9tYS1zcG9ydC5jb21cL2Jsb2dcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjRcLzAzXC8wMThBNTYxMy1zY2FsZWQuanBnIiwic2xpZGVzaG93IjoiMmU2Y2JkNSJ9\" href=\"https:\/\/www.joma-sport.com\/es_ES\/hombre\/ropa-hombre\/\" target=\"_blank\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.joma-sport.com\/blog\/wp-content\/uploads\/2024\/03\/018A5613-150x150.jpg\" alt=\"018A5613\" \/><\/figure><\/a><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-left\"><\/i>\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-right\"><\/i>\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3fcc578 elementor-widget elementor-widget-text-editor\" data-id=\"3fcc578\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p style=\"text-align: justify;\">Como resultado, el espacio de Joma ha sido un <strong>\u00e9xito rotundo en cifras de asistencia<\/strong>. Los visitantes que se acercaron interesados en informarse sobre la colecci\u00f3n devolvieron un <strong><em>feedback<\/em> muy positivo<\/strong>. Por tanto, debido a este \u00e9xito cosechado, Dub\u00e1i se ha convertido en una parada obligatoria para Joma en esta zona y en junio volver\u00e1 asistir cargada con la colecci\u00f3n de Spring-Summer 2025. \u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>La marca espa\u00f1ola celebr\u00f3 el evento Joma World Premiere, celebrado el pasado febrero en el famoso hotel Address Sky View, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":71460,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[100],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Joma expande su imagen de marca en Oriente Medio - Joma World<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.joma-sport.com\/blog\/joma-expande-su-imagen-de-marca-en-oriente-medio\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Joma expande su imagen de marca en Oriente Medio - 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