{"id":70870,"date":"2024-02-13T13:49:02","date_gmt":"2024-02-13T13:49:02","guid":{"rendered":"https:\/\/www.joma-sport.com\/blog\/?p=70870"},"modified":"2024-02-14T08:07:26","modified_gmt":"2024-02-14T08:07:26","slug":"joma-presenta-las-nuevas-zapatillas-oficiales-con-las-que-despegar-en-madrid","status":"publish","type":"post","link":"https:\/\/www.joma-sport.com\/blog\/joma-presenta-las-nuevas-zapatillas-oficiales-con-las-que-despegar-en-madrid\/","title":{"rendered":"Joma lanza las nuevas zapatillas del Movistar Madrid Medio Marat\u00f3n 2024"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"70870\" class=\"elementor elementor-70870\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6cb8970 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6cb8970\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a264b27\" data-id=\"a264b27\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3cce3c9 elementor-widget elementor-widget-text-editor\" data-id=\"3cce3c9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<h2 style=\"text-align: justify;\">Con motivo de la Movistar Madrid Medio Marat\u00f3n 2024, Joma lanza la nueva edici\u00f3n especial de las zapatillas oficiales, que contin\u00faa con la evoluci\u00f3n al modelo R.2000.<\/h2><p style=\"text-align: justify;\"><span style=\"font-size: 14pt;\">Las <a href=\"https:\/\/www.joma-sport.com\/es_ES\/zapatillas-running-r.2000-24-media-maraton-madrid-unisex-blanco\/RR200S2442.html\" target=\"_blank\" rel=\"noopener\">zapatillas oficiales del<strong> Movistar Madrid Medio Marat\u00f3n<\/strong><\/a> vuelven para la edici\u00f3n de 2024 con una renovaci\u00f3n completa del dise\u00f1o plasmado en el <a href=\"https:\/\/www.joma-sport.com\/es_ES\/lineas\/calzado\/running\/r.2000\/\" target=\"_blank\" rel=\"noopener\">modelo R.2000<\/a> de alta gama. Esta evoluci\u00f3n tiene como objetivo llegar a todo tipo de corredores, tal y como ha estado haciendo la marca en el resto de los maratones europeos. De esta manera, ofrece todo el confort posible y ayuda tambi\u00e9n en la recuperaci\u00f3n. Se trata de las<strong> deportivas m\u00e1s completas, vers\u00e1tiles y c\u00f3modas<\/strong> de Joma, galardonadas con el premio Runnea a la zapatilla revelaci\u00f3n 2023. <strong>Polivalencia, transpirabilidad, amortiguaci\u00f3n y reactividad <\/strong>son algunos de sus puntos fuertes, unidos al elegante upper blanco, que le aporta un toque m\u00e1s casual a las deportivas.<\/span><\/p><p style=\"text-align: justify;\"><span style=\"font-size: 14pt;\">En definitiva, los corredores \u201cdespegar\u00e1n en Madrid\u201d con ellas el pr\u00f3ximo <strong>7 de abril <\/strong>desde el Paseo de la Castellana, y seguir\u00e1n por un precioso recorrido de <strong>21,097 km<\/strong> homologado por la RFEA. Zonas emblem\u00e1ticas de Madrid como <strong>el Bernab\u00e9u, la Puerta de Alcal\u00e1, Atocha, el Paseo del Prado, Neptuno y Cibeles<\/strong> forman parte de la m\u00edtica prueba de la capital espa\u00f1ola, cuyo patrocinador t\u00e9cnico oficial es Joma.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3142231 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3142231\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ff010d5\" data-id=\"ff010d5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-901d20e elementor-widget elementor-widget-text-editor\" data-id=\"901d20e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2 style=\"text-align: justify;\">Una apuesta por la elegancia recogiendo la esencia de la carrera<\/h2><p style=\"text-align: justify;\"><span style=\"font-size: 14pt;\">El dise\u00f1o de las <a href=\"https:\/\/www.joma-sport.com\/es_ES\/zapatillas-running-r.2000-24-media-maraton-madrid-unisex-blanco\/RR200S2442.html\" target=\"_blank\" rel=\"noopener\">R.2000 Movistar Madrid Medio Marat\u00f3n<\/a> incorpora el <strong>upper blanco<\/strong> como novedad. Este color, tan com\u00fan en la moda casual, aporta un toque sofisticado al calzado deportivo. Sobre el mesh, se ha a\u00f1adido un print de MADRID con<strong> tipograf\u00eda inspirada en el arte urbano y en el car\u00e1cter multicultural de la ciudad<\/strong>. Para todos los detalles, incluida la suela, se ha rescatado el <strong>azul<\/strong> caracter\u00edstico del marat\u00f3n en distintas tonalidades.<\/span><\/p><p style=\"text-align: justify;\"><span style=\"font-size: 14pt;\">Igualmente, en la parte interior llevan peque\u00f1os dibujos que representan los lugares m\u00e1s emblem\u00e1ticos de la ciudad como gui\u00f1o al recorrido.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2073b22 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2073b22\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1a9264e\" data-id=\"1a9264e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ddc7c80 elementor-arrows-position-inside elementor-pagination-position-outside elementor-widget elementor-widget-image-carousel\" data-id=\"ddc7c80\" data-element_type=\"widget\" data-settings=\"{&quot;navigation&quot;:&quot;both&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-widget-image-carousel .swiper,.elementor-widget-image-carousel .swiper-container{position:static}.elementor-widget-image-carousel .swiper-container .swiper-slide figure,.elementor-widget-image-carousel .swiper 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href=\"https:\/\/www.joma-sport.com\/es_ES\/zapatillas-running-r.2000-24-media-maraton-madrid-unisex-blanco\/RR200S2442.html\" target=\"_blank\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.joma-sport.com\/blog\/wp-content\/uploads\/2024\/02\/RR200S2442-1-300x300.jpg\" alt=\"RR200S2442 1\" \/><\/figure><\/a><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 de 5\"><a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"ddc7c80\" data-elementor-lightbox-title=\"RR200S2442 2\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NzA4OTksInVybCI6Imh0dHBzOlwvXC93d3cuam9tYS1zcG9ydC5jb21cL2Jsb2dcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjRcLzAyXC9SUjIwMFMyNDQyLTIuanBnIiwic2xpZGVzaG93IjoiZGRjN2M4MCJ9\" href=\"https:\/\/www.joma-sport.com\/es_ES\/zapatillas-running-r.2000-24-media-maraton-madrid-unisex-blanco\/RR200S2442.html\" target=\"_blank\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.joma-sport.com\/blog\/wp-content\/uploads\/2024\/02\/RR200S2442-2-300x300.jpg\" alt=\"RR200S2442 2\" \/><\/figure><\/a><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 de 5\"><a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"ddc7c80\" data-elementor-lightbox-title=\"RR200S2442 3\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NzA5MDgsInVybCI6Imh0dHBzOlwvXC93d3cuam9tYS1zcG9ydC5jb21cL2Jsb2dcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjRcLzAyXC9SUjIwMFMyNDQyLTMtc2NhbGVkLmpwZyIsInNsaWRlc2hvdyI6ImRkYzdjODAifQ%3D%3D\" href=\"https:\/\/www.joma-sport.com\/es_ES\/zapatillas-running-r.2000-24-media-maraton-madrid-unisex-blanco\/RR200S2442.html\" target=\"_blank\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.joma-sport.com\/blog\/wp-content\/uploads\/2024\/02\/RR200S2442-3-300x300.jpg\" alt=\"RR200S2442 3\" \/><\/figure><\/a><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"4 de 5\"><a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"ddc7c80\" data-elementor-lightbox-title=\"RR200S2442 4\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NzA5MTcsInVybCI6Imh0dHBzOlwvXC93d3cuam9tYS1zcG9ydC5jb21cL2Jsb2dcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjRcLzAyXC9SUjIwMFMyNDQyLTQuanBnIiwic2xpZGVzaG93IjoiZGRjN2M4MCJ9\" href=\"https:\/\/www.joma-sport.com\/es_ES\/zapatillas-running-r.2000-24-media-maraton-madrid-unisex-blanco\/RR200S2442.html\" target=\"_blank\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.joma-sport.com\/blog\/wp-content\/uploads\/2024\/02\/RR200S2442-4-300x300.jpg\" alt=\"RR200S2442 4\" \/><\/figure><\/a><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"5 de 5\"><a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"ddc7c80\" data-elementor-lightbox-title=\"RR200S2442 5\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NzA5MjYsInVybCI6Imh0dHBzOlwvXC93d3cuam9tYS1zcG9ydC5jb21cL2Jsb2dcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjRcLzAyXC9SUjIwMFMyNDQyLTUuanBnIiwic2xpZGVzaG93IjoiZGRjN2M4MCJ9\" href=\"https:\/\/www.joma-sport.com\/es_ES\/zapatillas-running-r.2000-24-media-maraton-madrid-unisex-blanco\/RR200S2442.html\" target=\"_blank\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.joma-sport.com\/blog\/wp-content\/uploads\/2024\/02\/RR200S2442-5-300x300.jpg\" alt=\"RR200S2442 5\" \/><\/figure><\/a><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-left\"><\/i>\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-right\"><\/i>\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d9b341c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d9b341c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9a0bffc\" data-id=\"9a0bffc\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c0a6fd7 elementor-widget elementor-widget-text-editor\" data-id=\"c0a6fd7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2 style=\"text-align: justify;\">Caracter\u00edsticas t\u00e9cnicas de las R.2000 Movistar Madrid Medio Marat\u00f3n<\/h2><p style=\"text-align: justify;\"><span style=\"font-size: 14pt;\">En cuanto a las caracter\u00edsticas t\u00e9cnicas, las <a href=\"https:\/\/www.joma-sport.com\/es_ES\/lineas\/calzado\/running\/r.2000\/\" target=\"_blank\" rel=\"noopener\">zapatillas R.2000<\/a> est\u00e1n preparadas para soportar el ritmo que requiere la <strong>competici\u00f3n en largas y medias distancias<\/strong>. El corte est\u00e1 fabricado en <em>mesh<\/em> transpirable y ligero, con <strong>perforaciones VTS <\/strong>que favorecen la ventilaci\u00f3n del sudor. El <strong>sistema de ajuste termosellado<\/strong> <strong>JOMA SPORTECH<\/strong> asegura la sujeci\u00f3n del pie.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5d9ffb1 elementor-widget elementor-widget-video\" data-id=\"5d9ffb1\" data-element_type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-widget-video .elementor-widget-container{overflow:hidden;transform:translateZ(0)}.elementor-widget-video .elementor-wrapper{aspect-ratio:var(--video-aspect-ratio)}.elementor-widget-video .elementor-wrapper iframe,.elementor-widget-video .elementor-wrapper video{height:100%;width:100%;display:flex;border:none;background-color:#000}@supports not (aspect-ratio:1\/1){.elementor-widget-video .elementor-wrapper{position:relative;overflow:hidden;height:0;padding-bottom:calc(100% \/ var(--video-aspect-ratio))}.elementor-widget-video .elementor-wrapper iframe,.elementor-widget-video .elementor-wrapper video{position:absolute;top:0;right:0;bottom:0;left:0}}.elementor-widget-video .elementor-open-inline .elementor-custom-embed-image-overlay{position:absolute;top:0;right:0;bottom:0;left:0;background-size:cover;background-position:50%}.elementor-widget-video .elementor-custom-embed-image-overlay{cursor:pointer;text-align:center}.elementor-widget-video .elementor-custom-embed-image-overlay:hover .elementor-custom-embed-play i{opacity:1}.elementor-widget-video .elementor-custom-embed-image-overlay img{display:block;width:100%;aspect-ratio:var(--video-aspect-ratio);-o-object-fit:cover;object-fit:cover;-o-object-position:center center;object-position:center center}@supports not (aspect-ratio:1\/1){.elementor-widget-video .elementor-custom-embed-image-overlay{position:relative;overflow:hidden;height:0;padding-bottom:calc(100% \/ var(--video-aspect-ratio))}.elementor-widget-video .elementor-custom-embed-image-overlay img{position:absolute;top:0;right:0;bottom:0;left:0}}.elementor-widget-video .e-hosted-video .elementor-video{-o-object-fit:cover;object-fit:cover}.e-con-inner>.elementor-widget-video,.e-con>.elementor-widget-video{width:var(--container-widget-width);--flex-grow:var(--container-widget-flex-grow)}<\/style>\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"Reproductor de v\u00eddeo vimeo\" src=\"https:\/\/player.vimeo.com\/video\/912159537?color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4e61327 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4e61327\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a769bd0\" data-id=\"a769bd0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-322ea96 elementor-widget elementor-widget-text-editor\" data-id=\"322ea96\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p style=\"text-align: justify;\"><span style=\"font-size: 14pt;\">Por otro lado, la mediasuela reactiva con drop 10 mm se ha construido con la tecnolog\u00eda <strong>FLY REACTIVE <\/strong>trasera, un material liviano y flexible que ofrece un <strong>excelente impulso<\/strong>. En la parte delantera, tiene phylon de mayor densidad para absorber los impactos. Finalmente, la suela es de <strong>caucho DURABILITY con muy buena resistencia a la abrasi\u00f3n sobre el asfalto<\/strong>, lo que alarga la durabilidad de su uso.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Con motivo de la Movistar Madrid Medio Marat\u00f3n 2024, Joma lanza la nueva edici\u00f3n especial de las zapatillas oficiales, que [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":70997,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[78,73],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Joma lanza las nuevas zapatillas del Movistar Madrid Medio Marat\u00f3n 2024<\/title>\n<meta name=\"description\" content=\"Descubre el nuevo dise\u00f1o de las zapatillas oficiales de Joma para el Movistar Madrid Medio Marat\u00f3n 2024. 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