{"id":48359,"date":"2017-03-22T13:00:00","date_gmt":"2017-03-22T13:00:00","guid":{"rendered":"https:\/\/www.joma-sport.com\/blog\/joma-protagonista-del-programa-conecta-con-el-mercado-de-rtve\/"},"modified":"2022-01-20T12:46:13","modified_gmt":"2022-01-20T12:46:13","slug":"joma-protagonista-del-programa-conecta-con-el-mercado-de-rtve","status":"publish","type":"post","link":"https:\/\/www.joma-sport.com\/blog\/joma-protagonista-del-programa-conecta-con-el-mercado-de-rtve\/","title":{"rendered":"Joma, protagonista del programa \u201cConecta con el mercado\u201d de RTVE"},"content":{"rendered":"<p>&ldquo;Conecta con el mercado&rdquo; es un programa producido por <strong>ICEX<\/strong>, el <strong>Instituto Espa&ntilde;ol de Comercio Exterior<\/strong>, que recorre las historias de internacionalizaci&oacute;n de m&aacute;s de 60 empresas espa&ntilde;olas en M&eacute;xico, China, India, Estados Unidos, Sud&aacute;frica y Emiratos &Aacute;rabes Unidos-Catar.<\/p>\n<p>En el programa emitido este martes 21 de marzo en&nbsp;<strong>LA2 de RTVE<\/strong>, diferentes empresas espa&ntilde;olas afincadas en&nbsp;<strong>Sud&aacute;frica&nbsp;<\/strong>han explicado qu&eacute; estrategias han llevado a cabo para poder internacionalizar sus productos en este pa&iacute;s.<\/p>\n<p><strong>Sud&aacute;frica<\/strong> es un pa&iacute;s de grandes recursos naturales que se enfrenta al reto de diversificar su econom&iacute;a a trav&eacute;s de una reorientaci&oacute;n de sus pol&iacute;ticas industriales m&aacute;s abiertas a otros pa&iacute;ses.<\/p>\n<p><strong>Joma Sport<\/strong> ha sido una de las empresas destacadas del programa, donde su <strong>director general, Jos&eacute; Manuel L&oacute;pez<\/strong>, y <strong>Karim Sali<\/strong>, el <strong>director comercial en Sud&aacute;frica<\/strong>, han explicado cu&aacute;les han sido las claves de la marca para posicionarse en este pa&iacute;s.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El director general de la marca explica c\u00f3mo Joma se ha adentrado en el mercado de Sud\u00e1frica.<\/p>\n","protected":false},"author":1,"featured_media":17162,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[82],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.1 - 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