{"id":48002,"date":"2020-02-10T13:00:00","date_gmt":"2020-02-10T13:00:00","guid":{"rendered":"https:\/\/www.joma-sport.com\/blog\/joma-sport-lanza-su-nueva-campana-de-running-protagonizada-por-mas-de-20-atletas\/"},"modified":"2022-01-20T12:44:12","modified_gmt":"2022-01-20T12:44:12","slug":"joma-sport-lanza-su-nueva-campana-de-running-protagonizada-por-mas-de-20-atletas","status":"publish","type":"post","link":"https:\/\/www.joma-sport.com\/blog\/joma-sport-lanza-su-nueva-campana-de-running-protagonizada-por-mas-de-20-atletas\/","title":{"rendered":"Joma Sport lanza su nueva campa\u00f1a de running protagonizada por m\u00e1s de 20 atletas"},"content":{"rendered":"<p>Con esta comunicaci&oacute;n, Joma afianza su posicionamiento como marca de referencia en atletismo. Tras m&aacute;s de 50 a&ntilde;os en el mercado deportivo Joma sigue trabajando por y para el deporte. Y es que en Joma el deportista siempre ha sido su <em>leitmotiv<\/em>. Por esta raz&oacute;n no invierte millones en publicidad, ni en <em>influencers<\/em>, ni en s&uacute;per estrellas, sino que invierte en su producto y en los deportistas.<\/p>\n<p>La pieza de 50&rdquo; pone &eacute;nfasis en el compromiso de Joma con todos los deportistas, desde los atletas laureados a los que prueban un deporte por primera vez. Para todos ellos trabaja con la mayor honestidad. La campa&ntilde;a est&aacute; coprotagonizada por 24 atletas profesionales y amateurs, de todas las edades, cuyas motivaciones van desde ser ol&iacute;mpicos, buscar una afici&oacute;n al jubilarse, cuidarse o simplemente pas&aacute;rselo bien.<\/p>\n<p>Entre los profesionales se encuentran Consuelo Alonso, con m&aacute;s de 50 a&ntilde;os de carrera a sus espaldas; Gema Mart&iacute;n, internacional absoluta; el paratriatleta Jos&eacute; Luis Garc&iacute;a Serrano; Darwin Echeverri, internacional 4&#215;100; Carla Arce, atleta internacional con Espa&ntilde;a sub-20; el atleta paral&iacute;mpico Fernando Robles, Campe&oacute;n de Espa&ntilde;a en 100 metros y Juan L&oacute;pez Garc&iacute;a, mec&aacute;nico jubilado y el atleta espa&ntilde;ol m&aacute;s laureado en los pasados Mundiales de Atletismo M&aacute;ster en Toru\u0144.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Joma Sport lanza su nueva campa\u00f1a de running protagonizada por m\u00e1s de 20 atletas<\/p>\n","protected":false},"author":1,"featured_media":16466,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[82,78],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.1 - 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