{"id":77109,"date":"2024-07-25T14:03:28","date_gmt":"2024-07-25T14:03:28","guid":{"rendered":"https:\/\/www.joma-sport.com\/blog\/?p=77109"},"modified":"2024-07-25T14:03:37","modified_gmt":"2024-07-25T14:03:37","slug":"joma-se-lauda-cu-muschiul-olimpic-in-ultima-lor-campanie-publicitara","status":"publish","type":"post","link":"https:\/\/www.joma-sport.com\/blog\/ro\/joma-se-lauda-cu-muschiul-olimpic-in-ultima-lor-campanie-publicitara\/","title":{"rendered":"Joma se laud\u0103 cu mu\u0219chiul olimpic \u00een ultima lor campanie publicitar\u0103"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"77109\" class=\"elementor elementor-77109\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bc29ec5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bc29ec5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9cd0792\" data-id=\"9cd0792\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9e79781 elementor-widget elementor-widget-text-editor\" data-id=\"9e79781\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<h2>Dup\u0103 ce au f\u0103cut istorie anun\u021b\u00e2nd c\u0103 vor \u00eembr\u0103ca 15% dintre sportivii olimpici, firma spaniol\u0103 \u00ee\u0219i sus\u021bine acum comunicarea cu o campanie publicitar\u0103 puternic\u0103.<\/h2><p style=\"text-align: justify;\">&#8222;Joma va marca un moment de referin\u021b\u0103 \u0219i va \u00eembr\u0103ca 15% dintre sportivi la Jocurile Olimpice din 2024&#8221;, acesta a fost detaliul care a f\u0103cut titlurile presei acum doar c\u00e2teva s\u0103pt\u0103m\u00e2ni. Acum, \u00een s\u0103pt\u0103m\u00e2na \u00een care \u00eencepe cea mai important\u0103 competi\u021bie sportiv\u0103 a ultimilor patru ani, marca spaniol\u0103 lanseaz\u0103 o <strong>campanie puternic\u0103 pentru a-\u0219i face auzit\u0103 vocea \u0219i a comunica contribu\u021bia sa major\u0103 la Paris.<\/strong><\/p><p style=\"text-align: justify;\">Ca rezultat al acestei campanii publicitare, Joma \u0219i-a preg\u0103tit toate activele pentru a ob\u021bine cea mai mare acoperire posibil\u0103 \u00een anul lor olimpic. Scopul este de a-\u0219i <strong>eviden\u021bia prezen\u021ba la Jocuri, unde colaboreaz\u0103 cu peste 10 <a href=\"https:\/\/www.joma-sport.com\/ro_RO\/echipamente-oficiale\/comitete-%C8%99i-federa%C8%9Bii\/\" target=\"_blank\" rel=\"noopener\">Comitete Olimpice<\/a> din diferite p\u0103r\u021bi ale lumii, <a href=\"https:\/\/www.joma-sport.com\/ro_RO\/echipamente-oficiale\/comitete-%C8%99i-federa%C8%9Bii\/\" target=\"_blank\" rel=\"noopener\">federa\u021bii na\u021bionale<\/a> \u0219i sportivi individuali.<\/strong> Ei sunt adev\u0103ra\u021bii protagoni\u0219ti, purt\u00e2nd produsul cu care vor lupta pentru a ob\u021bine aurul olimpic.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6220497 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6220497\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-59e0818\" data-id=\"59e0818\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e37c488 elementor-widget elementor-widget-video\" data-id=\"e37c488\" data-element_type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-widget-video .elementor-widget-container{overflow:hidden;transform:translateZ(0)}.elementor-widget-video .elementor-wrapper{aspect-ratio:var(--video-aspect-ratio)}.elementor-widget-video .elementor-wrapper iframe,.elementor-widget-video .elementor-wrapper video{height:100%;width:100%;display:flex;border:none;background-color:#000}@supports not (aspect-ratio:1\/1){.elementor-widget-video .elementor-wrapper{position:relative;overflow:hidden;height:0;padding-bottom:calc(100% \/ var(--video-aspect-ratio))}.elementor-widget-video .elementor-wrapper iframe,.elementor-widget-video .elementor-wrapper video{position:absolute;top:0;right:0;bottom:0;left:0}}.elementor-widget-video .elementor-open-inline .elementor-custom-embed-image-overlay{position:absolute;top:0;right:0;bottom:0;left:0;background-size:cover;background-position:50%}.elementor-widget-video .elementor-custom-embed-image-overlay{cursor:pointer;text-align:center}.elementor-widget-video .elementor-custom-embed-image-overlay:hover .elementor-custom-embed-play i{opacity:1}.elementor-widget-video .elementor-custom-embed-image-overlay img{display:block;width:100%;aspect-ratio:var(--video-aspect-ratio);-o-object-fit:cover;object-fit:cover;-o-object-position:center center;object-position:center center}@supports not (aspect-ratio:1\/1){.elementor-widget-video .elementor-custom-embed-image-overlay{position:relative;overflow:hidden;height:0;padding-bottom:calc(100% \/ var(--video-aspect-ratio))}.elementor-widget-video .elementor-custom-embed-image-overlay img{position:absolute;top:0;right:0;bottom:0;left:0}}.elementor-widget-video .e-hosted-video .elementor-video{-o-object-fit:cover;object-fit:cover}.e-con-inner>.elementor-widget-video,.e-con>.elementor-widget-video{width:var(--container-widget-width);--flex-grow:var(--container-widget-flex-grow)}<\/style>\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"Player video vimeo\" src=\"https:\/\/player.vimeo.com\/video\/988266771?color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7760c05 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7760c05\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e0196b9\" data-id=\"e0196b9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8d36cdf elementor-widget elementor-widget-text-editor\" data-id=\"8d36cdf\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2 style=\"text-align: justify;\">Diversitatea \u0219i tehnologia ca axe de comunicare ale campaniei<\/h2><p style=\"text-align: justify;\">Pe de alt\u0103 parte, unul dintre axele de comunicare este <strong>promovarea diversit\u0103\u021bii ca marc\u0103 interna\u021bional\u0103.<\/strong> \u00cen Paris, Joma va beneficia de sponsoriz\u0103ri din diverse p\u0103r\u021bi ale lumii, iar pentru fiecare dintre ele a preg\u0103tit o <a href=\"https:\/\/www.joma-sport.com\/ro_RO\/echipamente-oficiale\/comitete-%C8%99i-federa%C8%9Bii\/\" target=\"_blank\" rel=\"noopener\">colec\u021bie personalizat\u0103<\/a> bazat\u0103 pe tr\u0103s\u0103turile culturale reflectate \u00een designuri complet inovatoare \u0219i atr\u0103g\u0103toare.<\/p><p style=\"text-align: justify;\">Joma se concentreaz\u0103 din nou pe <strong>tehnologie<\/strong>. \u00cen ultimii patru ani, \u0219i-a folosit \u00eentreaga experien\u021b\u0103 pentru a-\u0219i duce colec\u021biile c\u0103tre o tehnicitate de excelen\u021b\u0103. Acest lucru, \u00eempreunat cu cre\u0219terea semnificativ\u0103 a investi\u021biei \u00een I+D+i \u0219i cu inspira\u021bia oferit\u0103 de sportivii profesioni\u0219ti, a permis crearea de colec\u021bii la \u00een\u0103l\u021bimea elitei sportive. <strong>Doar tehnologia de v\u00e2rf este sinonim\u0103 cu performan\u021ba ridicat\u0103.<\/strong><\/p><p style=\"text-align: justify;\">\u00cen cele din urm\u0103, \u00een urm\u0103toarele s\u0103pt\u0103m\u00e2ni, Joma va conduce marele t\u00e2rg sportiv mondial. Pentru aceasta, va \u00eencerca s\u0103 ajung\u0103 la suporterii Jocurilor din toate col\u021burile lumii, sprijinindu-se pe campania sa publicitar\u0103. Compania a \u00eenceput deja s\u0103 o distribuie pe toate platformele sale, precum site-ul web sau re\u021belele sale sociale.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Dup\u0103 ce au f\u0103cut istorie anun\u021b\u00e2nd c\u0103 vor \u00eembr\u0103ca 15% dintre sportivii olimpici, firma spaniol\u0103 \u00ee\u0219i sus\u021bine acum comunicarea cu [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":77040,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Joma se laud\u0103 cu mu\u0219chiul olimpic \u00een ultima lor campanie publicitar\u0103 - Joma World<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.joma-sport.com\/blog\/ro\/joma-se-lauda-cu-muschiul-olimpic-in-ultima-lor-campanie-publicitara\/\" \/>\n<meta property=\"og:locale\" content=\"ro_RO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Joma se laud\u0103 cu mu\u0219chiul olimpic \u00een ultima lor campanie publicitar\u0103 - 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