{"id":63361,"date":"2022-11-29T14:26:07","date_gmt":"2022-11-29T14:26:07","guid":{"rendered":"https:\/\/www.joma-sport.com\/blog\/?p=63361"},"modified":"2022-11-29T14:26:07","modified_gmt":"2022-11-29T14:26:07","slug":"a-joma-expoe-na-ispo-a-evolucao-da-marca","status":"publish","type":"post","link":"https:\/\/www.joma-sport.com\/blog\/pt-pt\/a-joma-expoe-na-ispo-a-evolucao-da-marca\/","title":{"rendered":"A Joma exp\u00f5e na ISPO a evolu\u00e7\u00e3o da marca"},"content":{"rendered":"

Um grande sapato gigante do modelo de corrida com placa de carbono R.3000 est\u00e1 a presidir ao espa\u00e7o.<\/h2>\n

A marca espanhola regressou \u00e0 ISPO<\/strong> ap\u00f3s os anos da pandemia para continuar a ser a empresa nacional com maior n\u00famero de participa\u00e7\u00f5es na feira de desporto mais reconhecida da Europa. Hall B, stand 336.<\/strong><\/span><\/p>\n

A ISPO Munique \u00e9 a feira profissional mais emblem\u00e1tica para a Joma. Desde que o fundador da marca come\u00e7ou a expor o seu pequeno mostru\u00e1rio nos anos 70, a Joma tem comparecido todos os anos para mostrar a sua evolu\u00e7\u00e3o. Na edi\u00e7\u00e3o que se realiza nesta altura, a Joma instalou o maior stand de todas as suas participa\u00e7\u00f5es, com mais de 260 m2.<\/strong><\/span><\/p>\n

O stand tenta passar uma mensagem clara: a evolu\u00e7\u00e3o da marca Joma tanto no que se refere \u00e0 expans\u00e3o do seu core desportivo como \u00e0 aposta em tecnologia como imagem de marca.<\/strong><\/span><\/p>\n

A Joma exp\u00f5e as cole\u00e7\u00f5es de t\u00eaxteis Spring Summer 2023<\/strong> dos desportos estrat\u00e9gicos: corrida<\/a>, t\u00e9nis<\/a>, padel<\/a>, teamwear<\/a>, equipamentos desportivos<\/a>, gin\u00e1sio<\/a> e a incorpora\u00e7\u00e3o das novas linhas de trail e trecking<\/a>. Al\u00e9m disso, pela primeira vez na ISPO a Joma mostra a sua aposta nas raquetes de padel<\/a> dando um grande protagonismo a esta linha de neg\u00f3cio.<\/span><\/p>\n

\"Palas<\/a>
Nova colec\u00e7\u00e3o de morcegos Joma padel<\/a>.<\/figcaption><\/figure>\n

No cal\u00e7ado, a Joma destaca as suas linhas de alta gama<\/strong>, com maior investimento em tecnologia, dentro do seu leque de produtos. Destaca-se a expans\u00e3o das linhas de padel<\/a>, o elevado n\u00famero de modelos de futebol de sal\u00e3o<\/a> para continuar a ser a marca mais vendida neste desporto, a consist\u00eancia nas chuteiras de futebol<\/a> e o apoio \u00e0 decis\u00e3o estrat\u00e9gica no trail e no trecking<\/a>.<\/span><\/p>\n

A demostra\u00e7\u00e3o da evolu\u00e7\u00e3o dos seus produtos \u00e9 acompanhada pelo refor\u00e7o da imagem tecnol\u00f3gica da marca<\/strong> atrav\u00e9s de visuais que destacam as principais carater\u00edsticas dos seus artigos em fun\u00e7\u00e3o do seu uso, como o Micromesh System, Flatlock, Rebound ou Flexshield.\u00a0<\/span><\/p>\n

\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Um grande sapato gigante do modelo de corrida com placa de carbono R.3000 est\u00e1 a presidir ao espa\u00e7o. A marca […]<\/p>\n","protected":false},"author":4,"featured_media":63335,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[],"tags":[],"yoast_head":"\nA Joma exp\u00f5e na ISPO a evolu\u00e7\u00e3o da marca - Joma World<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.joma-sport.com\/blog\/pt-pt\/a-joma-expoe-na-ispo-a-evolucao-da-marca\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A Joma exp\u00f5e na ISPO a evolu\u00e7\u00e3o da marca - Joma World\" \/>\n<meta property=\"og:description\" content=\"Um grande sapato gigante do modelo de corrida com placa de carbono R.3000 est\u00e1 a presidir ao espa\u00e7o. 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