{"id":127808,"date":"2026-08-03T14:19:33","date_gmt":"2026-08-03T14:19:33","guid":{"rendered":"https:\/\/www.joma-sport.com\/blog\/?p=127808"},"modified":"2026-08-03T14:22:11","modified_gmt":"2026-08-03T14:22:11","slug":"joma-sara-sponsor-ufficiale-dei-campionati-europei-di-atletica-2026","status":"publish","type":"post","link":"https:\/\/www.joma-sport.com\/blog\/it\/joma-sara-sponsor-ufficiale-dei-campionati-europei-di-atletica-2026\/","title":{"rendered":"Joma sar\u00e0 sponsor ufficiale dei Campionati Europei di Atletica 2026"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"127808\" class=\"elementor elementor-127808\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ba556dc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ba556dc\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c4da120\" data-id=\"c4da120\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-edf87b0 elementor-widget elementor-widget-text-editor\" data-id=\"edf87b0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<h2 style=\"text-align: justify;\">Il brand spagnolo sar\u00e0 presente nel grande appuntamento continentale grazie all\u2019accordo con European Athletics e vestir\u00e0 staff, giudici e volontari con una collezione ispirata a Birmingham.<\/h2><p style=\"text-align: justify;\"><strong>Joma <\/strong>sar\u00e0 uno dei protagonisti dei <a href=\"https:\/\/www.joma-sport.com\/it_IT\/sport\/running\/european-athletics-championships-birmingham-2026\/\" target=\"_blank\" rel=\"noopener\"><strong>Campionati Europei di Atletica Birmingham 2026<\/strong><\/a>, in programma dal <strong>10 al 16 agosto<\/strong> all\u2019Alexander Stadium. Grazie all\u2019accordo con European Athletics, il brand sar\u00e0 presente in una delle competizioni pi\u00f9 rilevanti del calendario internazionale, che riunir\u00e0 i migliori atleti del continente.<\/p><p style=\"text-align: justify;\">La sponsorizzazione di Birmingham 2026 colloca Joma in <strong>uno scenario chiave dell\u2019<a href=\"https:\/\/www.joma-sport.com\/it_IT\/sport\/running\/\" target=\"_blank\" rel=\"noopener\">atletica<\/a> continentale<\/strong>. Una competizione di massimo livello, con proiezione internazionale e contatto diretto con federazioni, atleti, organizzazione e tifosi.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6ac736c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6ac736c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-dcdb1d9\" data-id=\"dcdb1d9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-be225bb elementor-widget elementor-widget-image\" data-id=\"be225bb\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"1024\" src=\"https:\/\/www.joma-sport.com\/blog\/wp-content\/uploads\/2026\/08\/Diseno-sin-titulo-2026-08-03T155832.468-768x1024.jpg\" class=\"attachment-large size-large wp-image-127699\" alt=\"\" srcset=\"https:\/\/www.joma-sport.com\/blog\/wp-content\/uploads\/2026\/08\/Diseno-sin-titulo-2026-08-03T155832.468-768x1024.jpg 768w, https:\/\/www.joma-sport.com\/blog\/wp-content\/uploads\/2026\/08\/Diseno-sin-titulo-2026-08-03T155832.468-225x300.jpg 225w, https:\/\/www.joma-sport.com\/blog\/wp-content\/uploads\/2026\/08\/Diseno-sin-titulo-2026-08-03T155832.468-1152x1536.jpg 1152w, https:\/\/www.joma-sport.com\/blog\/wp-content\/uploads\/2026\/08\/Diseno-sin-titulo-2026-08-03T155832.468-255x340.jpg 255w, https:\/\/www.joma-sport.com\/blog\/wp-content\/uploads\/2026\/08\/Diseno-sin-titulo-2026-08-03T155832.468.jpg 1500w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-ab1344a\" data-id=\"ab1344a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e59de02 elementor-widget elementor-widget-image\" data-id=\"e59de02\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"768\" height=\"1024\" src=\"https:\/\/www.joma-sport.com\/blog\/wp-content\/uploads\/2026\/08\/Diseno-sin-titulo-2026-08-03T160115.448-768x1024.jpg\" class=\"attachment-large size-large wp-image-127708\" alt=\"\" srcset=\"https:\/\/www.joma-sport.com\/blog\/wp-content\/uploads\/2026\/08\/Diseno-sin-titulo-2026-08-03T160115.448-768x1024.jpg 768w, https:\/\/www.joma-sport.com\/blog\/wp-content\/uploads\/2026\/08\/Diseno-sin-titulo-2026-08-03T160115.448-225x300.jpg 225w, https:\/\/www.joma-sport.com\/blog\/wp-content\/uploads\/2026\/08\/Diseno-sin-titulo-2026-08-03T160115.448-1152x1536.jpg 1152w, https:\/\/www.joma-sport.com\/blog\/wp-content\/uploads\/2026\/08\/Diseno-sin-titulo-2026-08-03T160115.448-255x340.jpg 255w, https:\/\/www.joma-sport.com\/blog\/wp-content\/uploads\/2026\/08\/Diseno-sin-titulo-2026-08-03T160115.448.jpg 1500w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-692cc27\" data-id=\"692cc27\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9756ee6 elementor-widget elementor-widget-image\" data-id=\"9756ee6\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"768\" height=\"1024\" src=\"https:\/\/www.joma-sport.com\/blog\/wp-content\/uploads\/2026\/08\/Diseno-sin-titulo-2026-08-03T160147.083-768x1024.jpg\" class=\"attachment-large size-large wp-image-127717\" alt=\"\" srcset=\"https:\/\/www.joma-sport.com\/blog\/wp-content\/uploads\/2026\/08\/Diseno-sin-titulo-2026-08-03T160147.083-768x1024.jpg 768w, https:\/\/www.joma-sport.com\/blog\/wp-content\/uploads\/2026\/08\/Diseno-sin-titulo-2026-08-03T160147.083-225x300.jpg 225w, https:\/\/www.joma-sport.com\/blog\/wp-content\/uploads\/2026\/08\/Diseno-sin-titulo-2026-08-03T160147.083-1152x1536.jpg 1152w, https:\/\/www.joma-sport.com\/blog\/wp-content\/uploads\/2026\/08\/Diseno-sin-titulo-2026-08-03T160147.083-255x340.jpg 255w, https:\/\/www.joma-sport.com\/blog\/wp-content\/uploads\/2026\/08\/Diseno-sin-titulo-2026-08-03T160147.083.jpg 1500w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e71e93a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e71e93a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0343b22\" data-id=\"0343b22\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-363aefd elementor-widget elementor-widget-text-editor\" data-id=\"363aefd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2 style=\"text-align: justify;\">Una collezione ispirata alla citt\u00e0 e alla cultura di Birmingham<\/h2><p style=\"text-align: justify;\">Nell\u2019ambito di questa collaborazione, <strong>Joma vestir\u00e0 staff, giudici e volontari<\/strong> dell\u2019evento con una <strong>collezione sviluppata insieme a Birmingham 2026 ed European Athletics<\/strong>. Vestire chi ricopre un ruolo essenziale nello svolgimento delle gare garantisce al team tecnico un equipaggiamento pensato per le esigenze dell\u2019evento e, allo stesso tempo, associa l\u2019immagine di Joma alla professionalit\u00e0 e al prestigio della competizione europea.<\/p><p style=\"text-align: justify;\">Dal punto di vista del design, i capi incorporano una <strong>composizione grafica esclusiva che reinterpreta alcuni dei luoghi e dei simboli culturali pi\u00f9 emblematici di Birmingham<\/strong>. Il suo linguaggio visivo colorato e urbano richiama elementi riconoscibili come <strong>la Library of Birmingham, il Millennium Point, il Bullring, The Cube, la cattedrale, lo Snow Hill Bridge, il Bournville College, il Jewellery Quarter, la Roundhouse, le fabbriche, la Birmingham Central Mosque, Tower Leaf, la Green Zone e la stessa pista dell\u2019Alexander Stadium.<\/strong><\/p><p style=\"text-align: justify;\">Ogni elemento diventa un motivo rappresentativo per costruire una collezione con un\u2019identit\u00e0 propria. Edifici, quartieri, industria, spazi verdi e diversit\u00e0 culturale della citt\u00e0 si integrano in capi che collegano l\u2019evento al luogo che lo ospita.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-308e182 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"308e182\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4af7a26\" data-id=\"4af7a26\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2f0f8f0 elementor-arrows-position-inside elementor-pagination-position-outside 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var(--e-image-carousel-slides-to-show, 3))}<\/style>\t\t<div class=\"elementor-image-carousel-wrapper swiper\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 di 7\"><a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"2f0f8f0\" data-elementor-lightbox-title=\"104035ABP207_1\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTI3NzM1LCJ1cmwiOiJodHRwczpcL1wvd3d3LmpvbWEtc3BvcnQuY29tXC9ibG9nXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI2XC8wOFwvMTA0MDM1QUJQMjA3XzEuanBnIiwic2xpZGVzaG93IjoiMmYwZjhmMCJ9\" href=\"https:\/\/www.joma-sport.com\/it_IT\/sport\/running\/european-athletics-championships-birmingham-2026\/\" target=\"_blank\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" 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