{"id":93193,"date":"2025-06-18T07:48:04","date_gmt":"2025-06-18T07:48:04","guid":{"rendered":"https:\/\/www.joma-sport.com\/blog\/?p=93193"},"modified":"2025-06-18T07:50:49","modified_gmt":"2025-06-18T07:50:49","slug":"joma-breaks-into-barefoot-footwear-by-presenting-its-first-collection-at-the-barefoot-european-shoe-fair","status":"publish","type":"post","link":"https:\/\/www.joma-sport.com\/blog\/en\/joma-breaks-into-barefoot-footwear-by-presenting-its-first-collection-at-the-barefoot-european-shoe-fair\/","title":{"rendered":"Joma breaks into barefoot footwear by presenting its first collection at the Barefoot European Shoe Fair"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"93193\" class=\"elementor elementor-93193\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e1e8e3f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e1e8e3f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-526e237\" data-id=\"526e237\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a6f9655 elementor-widget elementor-widget-text-editor\" data-id=\"a6f9655\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<h2 style=\"text-align: justify;\">From July 31 to August 3, Joma will be among more than 60 brands exhibiting at Europe\u2019s first barefoot footwear trade fair: the Barefoot European Shoe Fair.<\/h2><p style=\"text-align: justify;\">For the first time, <strong>Joma<\/strong> joins the barefoot movement and does so on the best possible stage: the <strong>Barefoot European Shoe Fair<\/strong>, the first European event exclusively dedicated to this type of footwear. It is currently the main platform for discovering the latest trends and technological advances in the sector. The fair will take place in <strong>Offenbach, Germany, from July 31 to August 3<\/strong>, where the brand will make a double debut.<\/p><p style=\"text-align: justify;\">On one hand, it will be <strong>Joma\u2019s first participation in a barefoot-focused event<\/strong>, joining over 60 confirmed exhibitors. This is an opportunity Joma wanted to seize to make itself known in this major European showcase.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7202ea1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7202ea1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-16e5e4e\" data-id=\"16e5e4e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0736350 elementor-widget elementor-widget-text-editor\" data-id=\"0736350\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2 style=\"text-align: justify;\">Launch of Joma\u2019s first barefoot collection<\/h2><p style=\"text-align: justify;\">On the other hand, the fair will be the stage for presenting its new barefoot footwear collection, the first developed by the Spanish brand as it seeks to make a mark in this product category. The ambitious range includes <strong>sports and casual models for <\/strong><a href=\"https:\/\/www.joma-sport.com\/en_IE\/man\/footwear-man\/barefoot\/\" target=\"_blank\" rel=\"noopener\" data-wplink-edit=\"true\"><strong>men<\/strong><\/a><strong>, <\/strong><a href=\"https:\/\/www.joma-sport.com\/en_IE\/woman\/footwear-woman\/barefoot\/\" target=\"_blank\" rel=\"noopener\"><strong>women<\/strong><\/a><strong>, and <\/strong><a href=\"https:\/\/www.joma-sport.com\/en_IE\/junior-and-girl\/footwear-juniorgirl\/barefoot\/\" target=\"_blank\" rel=\"noopener\"><strong>children<\/strong><\/a>, and features:<\/p><ul style=\"text-align: justify;\"><li><strong>Barefoot sneakers<\/strong>, designed to mimic the feeling of walking barefoot, allowing the foot to move naturally. They feature zero drop, great flexibility, and no heel counters.<\/li><li><strong>Foot-shape footwear<\/strong>, designed following the natural anatomical shape of the foot, with a wider toe box that allows the toes to spread without restriction.<\/li><\/ul><p style=\"text-align: justify;\">In short, lightness, flexibility and cutting-edge materials define this innovative line, designed to meet the demands of increasingly conscious consumers who value natural foot movement.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9d08ad4 elementor-arrows-position-inside elementor-pagination-position-outside elementor-widget elementor-widget-image-carousel\" data-id=\"9d08ad4\" data-element_type=\"widget\" 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swiper\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 7\"><a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"9d08ad4\" data-elementor-lightbox-title=\"CZEROS2502_1\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6OTMxMjcsInVybCI6Imh0dHBzOlwvXC93d3cuam9tYS1zcG9ydC5jb21cL2Jsb2dcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjVcLzA2XC9DWkVST1MyNTAyXzEuanBnIiwic2xpZGVzaG93IjoiOWQwOGFkNCJ9\" href=\"https:\/\/www.joma-sport.com\/en_IE\/man\/footwear-man\/barefoot\/\" target=\"_blank\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.joma-sport.com\/blog\/wp-content\/uploads\/2025\/06\/CZEROS2502_1-300x300.jpg\" alt=\"CZEROS2502_1\" \/><\/figure><\/a><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" 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data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6OTMxODEsInVybCI6Imh0dHBzOlwvXC93d3cuam9tYS1zcG9ydC5jb21cL2Jsb2dcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjVcLzA2XC9KVEVPUzI1MjlWXzEuanBnIiwic2xpZGVzaG93IjoiOWQwOGFkNCJ9\" href=\"https:\/\/www.joma-sport.com\/en_IE\/man\/footwear-man\/barefoot\/\" target=\"_blank\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.joma-sport.com\/blog\/wp-content\/uploads\/2025\/06\/JTEOS2529V_1-300x300.jpg\" alt=\"JTEOS2529V_1\" \/><\/figure><\/a><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-left\"><\/i>\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-right\"><\/i>\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e72b2d elementor-align-center elementor-widget elementor-widget-button\" data-id=\"7e72b2d\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.joma-sport.com\/en_IE\/man\/footwear-man\/barefoot\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Buy Joma barefoot footwear<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1cd3549 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1cd3549\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a3d40ed\" data-id=\"a3d40ed\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-52e0003 elementor-widget elementor-widget-text-editor\" data-id=\"52e0003\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2 style=\"text-align: justify;\">Why has Joma chosen the Barefoot European Shoe Fair to present its barefoot footwear collection?<\/h2><p style=\"text-align: justify;\">The Barefoot European Shoe Fair is <strong>a key meeting point for brands, distributors, specialists, and barefoot enthusiasts<\/strong>. It strengthens the sector\u2019s commitment to innovation, sustainability, and health. With its participation, <strong>Joma positions itself as a key player in this evolution of footwear<\/strong>, expanding its catalogue with products designed for those seeking the perfect balance between natural movement, design, and quality.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>From July 31 to August 3, Joma will be among more than 60 brands exhibiting at Europe\u2019s first barefoot footwear [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":93119,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[475,476],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Joma breaks into barefoot footwear by presenting its first collection at the Barefoot European Shoe Fair - Joma World<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.joma-sport.com\/blog\/en\/joma-breaks-into-barefoot-footwear-by-presenting-its-first-collection-at-the-barefoot-european-shoe-fair\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Joma breaks into barefoot footwear by presenting its first collection at the Barefoot European Shoe Fair - 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